If you’re a Social Media newbie, one of the more challenging things to wrap your head around, is Search Engine Optimization or SEO. What is SEO? Well I believe Webopedia put it best when they said SEO is strategies, techniques and tactics used to increase the number of visitors to your website by obtaining a high-ranking or placement in search results. In even simpler terms SEO refers to the things you do to your website to improve your visibility online.
Now SEO can be one of the less sexy areas when it comes to being online, simply because of it’s technical nature. However, it’s not something you can ignore for as you launch your business online, you are now a little fish in a big ocean and if you want to be found you’ve got to get a handle on this.
Don’t be overwhelmed, for there are many resources and free tools go get you started. In the meantime take look at this easy to follow infographic from endlessrise.com.